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Heartland Financial USA Case Study

Over the past five years, Implementix has completed four brand implementation projects for Heartland as they continue to grow their presence through acquisition activity.

Heartland Financial USA – Re-branding

 

“I have been very impressed with Implementix. Their attention-to-detail, responsiveness, creativity, and quality of work has been great. Our bank values the Implementix team as a branding partner.” – Steve Ebner, Director of Marketing & PR, Citywide Banks

Centennial Bank Acquires Millennium Bank

Implementix was hired less than three weeks before the acquisition closing date to convert over 60 signs.

Centennial Bank Acquires Mutual of Omaha Branches

Conversion was completed in under two days with only eight hours of client planning involved.

 

Heartland Financial USA Acquires Centennial Bank

Centennial Bank was rebranded to Centennial Bank and Trust. The project was completed $120,000 under Heartland’s budget.

Heartland Financial USA Acquires Citywide Banks

Heartland brings consistency to all branches by rebranding Centennial Bank and Trust to Citywide Banks.

17 branches were rebranded in under two weeks.

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